Amazon Vendor Central helps connect your brand with the loyal Amazon customer base across the UK and internationally.
作为一个品牌, you will raise product awareness much faster and shift more stock after completing this training. 除了, the comprehensive course teaches you how to efficiently use the platform and grow your sales with the proper Amazon SEO & 广告策略.
We will also discuss a popular Amazon Hybrid Model, which uses Seller Central and Vendor Central. 当然, this strategy doesn’t work for everyone, but we’ll work with you to look into your business and recommend the proper steps to move forward.
这是怎么回事??
We have been delivering training courses throughout the UK for the past 5 years, and the same courses are now available online. You can choose between a scheduled course or booking a bespoke session for you or your team.
Each session is customised and well-suited for individual or small groups. All sessions are practical and save you the cost and time of travelling.
- 4小时的在线研讨会
- 培训 course recording available for 1 month
- 以4人一小组的方式交付
- Interactive sessions and you can ask questions
- 培训 content will be shared with you after your session
- 1-to-1 optional consultation after the course to answer any specific questions
我需要什么??
- 在线会议设置. We will send you the link to join the course.
- 扬声器和麦克风
- 可选-网络摄像头
** If you prefer to book 1-to-1 or in-house training, we can help with that too. 保持联系进行讨论. .
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这个工作坊适合谁?
Manufacturers, Brand Owners, Digital Marketers
讲习班的一些主要领域是:
• Vendor Account vs Seller Central Account
• How brands are using the hybrid strategy successfully
• What’s the future of Amazon vendor account
操作最佳实践
•POs管理
•付款退款，合作，退货 & 短缺
产品上市流程
•添加单个和多个产品
•内容和图像更改
内容优化最佳实践
•产品列表最佳实践
•选择关键字的工具
• Using Google queries to create your product content
产品促销活动
• Vouchers, Promotions, Lightning deals, Prime Day
亚马逊产品评论
•最佳实践
•利用亚马逊Vine计划
Building your brand content on Amazon
•亚马逊A+页面最佳实践
•亚马逊商店设计最佳实践
亚马逊零售分析(ARA)
•供应商运营绩效
•零售分析和预测
亚马逊的广告
• Live Demo: Sponsored product ads, Product Display Ads and Sponsored Brands
•A / B测试
•广告最佳实践
亚马逊归因(Amazon Attribution)
•什么是亚马逊归因?
•设置跟踪
•可以应用的媒体类型
• Understanding the attribution metrics
活动结构
•基本战役结构
•最佳实践
广告的报告
•了解亚马逊PPC指标
• Understanding search term reports, product placement reports
Creating your own 亚马逊的广告 Plan
本课程的先决条件
This course is aimed at brand owners and manufacturers and typically delegates have experience of trading on Amazon in some capacity. 请带上笔记本电脑, this will allow us to make the session practical and tailored to your own account.
Just a few of the fantastic organisations who’ve attended our previous training.
奖状
|安迪·拉夫林《跨大陆
Prabhat provides a great insight into Amazon Vendor & Seller central management by providing bespoke training to adhere to each of the delegates requirements and circumstances.
伟大的课程!!
埃里森的雷切尔·韦德利
Prabhat has an incredible insight into Amazon, he shows both positives and negatives of Amazon and isn’t biased toward being a seller or vendor. He’s helped to build my knowledge on 亚马逊的广告 and also the SEO aspect of Amazon and how important it is that both of these are working in unison.
伟大的课程 and I would recommend to anyone who wants to build or start their knowledge on Amazon!
|帕特里克·乔切尔森，西卡
A very informative and valuable training session on managing your Vendor Central account with Amazon. 建议.
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